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Athlete preparing to lift in gym with “Strength is Built in the Routine” quote
Strength isn’t built in a single workout or a burst of motivation — it’s built through consistent effort repeated over time. The strongest athletes aren’t defined by highlight moments, but by the daily habits that happen when no one is watching. This article explores why routine, patience, and long-term discipline are the true foundations of...
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Barbell resting on gym floor representing serious strength training environment
Most commercial gyms are built for volume, not results. At Priority Health & Fitness, we built a different kind of training environment—one focused on coaching, quality equipment, cleanliness, and a culture that supports real strength and long-term progress.
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PHF isn’t a walk-in gym—and that’s by design. We operate as a private, invite-based facility focused on positivity, respect, and progression. If you’re considering training with us, this page will walk you through how we operate and whether PHF is the right fit for you.
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Motivational Priority Health & Fitness graphic with the message “Make progress when life gets busy.
Strength is built through consistency, not perfection. Even with a packed schedule, PHF coaching keeps your training on track so you can continue making progress in the gym and in life.
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When most people think about powerlifting and strength sports, they picture heavy barbells, chalk-covered hands, and max-effort lifts. What often gets overlooked is one of the most underrated elements of strength training: conditioning.
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When it comes to getting stronger, powerlifters are always chasing better results ... bigger squats, stronger benches, and heavier pulls. But even the best programs can hit plateaus if the resistance stays static. That’s where resistance bands come in. Backed by research and championed by elite coaches, bands aren’t just for warm-ups or rehab, they’re...
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At PHF and MooreMuscle, we work with women from every walk of life—and one thing is clear: getting in shape as a premenopausal woman requires a strategy built on real science, not outdated myths. Hormones, metabolism, and recovery all play unique roles during this stage of life, and it's time we tailored our approach to match.
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In the world of powerlifting, it's easy to become hyper-focused on your squat, bench press, and deadlift numbers. After all, the essence of powerlifting revolves around these three lifts. However, an often overlooked but critically important component for powerlifters is General Physical Preparedness (GPP) and conditioning.
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In the iron-clanging, chalk-dusted, hardcore world of powerlifting, every tool you add to your arsenal should have one purpose—making you stronger. If you’re not using the Reverse Hyper, you’re leaving gains on the table and opening the door to injuries that could derail your progress.
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Water is often the unsung hero in the world of fitness. While we’re quick to celebrate the latest protein powder or training regimen, we often overlook the crucial role that proper hydration plays in our performance, recovery, and overall well-being. For athletes, especially those in powerlifting, the effects of water intake extend far beyond quenching...
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